Laura DeMeo - Social Media Marketing

Meetups: 7 Compelling Reasons Why You Should Start Your Own Group

by Laura | Oct 12, 2010

Most of us are all ready using online social networking giants like Facebook, Twitter, LinkedIn, & You Tube. We know that using social media for business is essential for building relationships, brand development and ultimately growing your customer base because they’ve gotten to know, like, and trust you! But, in the midst of all the communications, advertisements, and noise out there in the social media landscape, how can stand apart from the rest in your industry? I want to share with you a great resource that will you get noticed! Have you heard of Meetup? Most likely you have—as they have over 7.2 million members and 250,000 monthly Meetups. So my next question is: are you an active member of any Meetup groups—or better yet—an organizer of your own Meetup? If you said no, then read further—I have good reason why Meetups can add value to you, your business, and those around you! Let’s start with a quick overview of what exactly is a Meetup. It is the world’s largest network of local groups. The groups are made up of people with similar interests, passions, hobbies, or professional skills. So you could have a group sharing an interest in learning how to knit… or a group meeting for a biking ride… or you might find a group that is all about Social Media– with discussions based on the latest technology, tips, and Trends. The main point is that Meetups are designed for local “in-person” gatherings. Though online networking is very important, there is no substitute for interacting with people face to face! I have rarely regretted going to a... read more

How Your Words Will Get What You Want

by Laura | Sep 20, 2010

How do you feel when you hear these 3 words, I Get It? Do you immediately relax? I certainly do. We all want to feel understood whether communicating with a spouse, friend, business partner, and companies we buy product and services from. In a fast paced, competitive marketplace, where business are vying for the attention of their target market and trying to create a loyal customer base, these 3 words alone, “I Get It”, can make or break a business. I Get It— This is was the opening tip, technique and messaging tool I learned from a recent interview with Dr. Frank Luntz, author of hugely influential book and personal favorite (that sits on my night table), Words That Work, It’s not what you say, it’s what people hear. Dr. Frank Luntz is also a nationally recognized, award winning corporate messaging and public affairs consultant for over 30 fortune 100 companies, helping them with navigate through this economic climate and connect more closely with their customers—something that we are all trying to do, right? The information he shared in this interview is as practical and as real world as it gets. And I am going to share with you these golden nuggets I learned from this paid exclusive interview. If you will apply this in your business, you will attract and keep a lifetime of customers. Here is an overview of the concepts we will cover in today’s post in no particular order: Why having the mindset of “I Get It” will connect you with more customers, get you what you want, and explode your business as a result... read more

7 Steps To Form A Powerful MasterMind

by Laura | Jun 29, 2010

The Power of a Master Mind “No Great Power and Success can be achieved without The Power of the Mastermind”—Napoleon Hill In one of the most legendary books, Think and Grow Rich, Napoleon Hill explicitly describes this concept of the Master Mind as “the coordination of knowledge and effort, in the spirit of Harmony between two or more people, for the purpose of attaining definite purpose”. This principle that two heads is better than one always made so much sense to me, but it was not until I began to study the teachings of Eben Pagan, an online information product marketing Genius, that I really “GOT IT”. Once I learned how to build and participate in a Mastermind (with people FAR ahead of me in business)—it became one of the most profound ongoing business and personal experiences. What is a MasterMind? Eben describes it is a group of people that gets together on a regular basis to support each other and to help create success. It is a dedicated group who share similar values, perspectives, and interests, and who understand that the power of the group mind is exponentially more powerful than the sum of the individual minds. I recently participated in a Program series called “Connected”, coordinated and instructed by Eben Pagan and Dave Logan, communications expert and author of bestselling “Tribal Leadership” and “3 Laws of Performance”. It was an incredible program about “How To Get Access to Anyone, And Build A Powerful, Profitable Business Network”. One session in particular focused on the art of HOW to create a Mastermind the RIGHT way. This information is GOLD... read more

How To Be A Social Media Triathlete Superstar

by Laura | Jun 23, 2010

The question is no longer, Are you using Social Media to market your business? It’s, How smart and effective is your Social Media strategy? If you do not have a targeted Social Media plan in place or if you are just dabbling in social Media with no purpose or clear strategy, you are missing out on massive opportunities that could transform your business … and they are sitting right in front of you. If you’re like most people, you know that social marketing is an essential component to the growth of your business, but you may feel completely overwhelmed, confused, or even lost when it comes to actually implementing it. This is so understandable! Social Media is changing so fast. New things are thrown at us every day and it truly is nearly impossible to keep up! Unless this is your specialty, you just don’t have the time to figure it all out on your own. The reality is that your competitors, clients, and prospects have already caught on to the social media movement and are surging ahead, passing you by as your business remains stagnant or possibly treading water because you are still stuck on ways to get started. Imagine making a few simple shifts in your business…and, over the next several months, having a thriving business—where customers seek you out because they want to do business with you. Would you like to get hundreds of new customers without spending a lot of your time and money– just by word of mouth…from people who already know, like, and trust you? What about your very own social media road... read more

Free 30-Day Social Media Success Program

by Laura | Mar 19, 2010

Hi! We had a HUGE turnout last night for the FREE 30 Day Social Media Success Program Webinar and even better feedback. If you missed it, here’s the recorded version for you…(see below) To sign up for our FREE program simply go to www.SocialMediaSurvey.net and answer the 9 questions. We’ll be filling up the 10 seats quick so don’t waste a second! What others are saying… “I’m excited to take my business to the next level and be a part of it!” ~ Dallas Cyr “Unsy you maniac! lol This program looks incredible and I’m in 100%…you better save me one of those 10 seats buddy!” ~Kyle Stevens “Laura, I thought your webinar was fantastic!! Even for a guy that has zero knowledge of social media. Completed your survey as well. I’m really looking forward to working with you.” ~Michael Sullivan Video Summary: Webinar replay: Social media is literally changing the world we live in right before our eyes. It’s changing how we communicate, the media, and completely revolutionizing the way that we do business. Facebook just passed the giant Google for having the largest market share of traffic online and that is just one indicator of how large the social media wave really is. The bottom line is that our future customers are growing up tweeting, texting, and living & breathing this stuff every day. If we don’t focus on learning and implementing it now, we’ll not only miss out on a huge revenue opportunity but we’ll be left out in the cold as our competitors pass us by. Also– our future customers aka “Generation Y” are now... read more